PRESS RELEASE

 

January 18, 2008 For more information: contact Sun Marketing (858) 488 2867 Poway Chamber Event at Local Dealership San Diego, CA.-Poway Dealership Chrysler Jeep Dodge will host an event Jan 31. Check-out the latest cars while enjoying good food and conversation. There will be lots of raffle prizes, too. Thursday, January 31 at 5:30 pm - 7:30 pm Poway Chrysler Jeep Dodge at 13631 Poway Rd. Admission: CEC - FREE-$5/member - $15/non-member

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Poway Road of Cars presents New Models at the Poway Street Fair, Nov 2007

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"Big event for Poway Road of Cars at Bernardo Winery"

"Kirkham Way auto storage lot signage completed by City of Poway"

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Poway Auto Group Grand Opening.

Poway Auto Group new building on Poway Road


Poway Auto Group adds new look to Poway Road of Cars


New opportunity and selection on Poway Road from the Poway Auto Group

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Poway Chrysler Dodge Jeep
General Manager Gary Webb and Chamber President Phil Spears
discuss "Shop Poway" campaign at recent Poway Road of Cars event

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"Shop Poway" Marketing Campaign underway

Poway Unified School District Foundation Director, Irene S. Frank (right) and associate Cora Gangi Bagley, (left) with Jim Bowersox, (center) Interim Poway Chamber President, after meeting with Poway Road of Cars Dealers, May 10, 2007.

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FOR IMMEDIATE DISTRIBUTION

POWAY DEALERS MEET WITH CITY OF POWAY ON DEVELOPMENT

CONTACT: MARY BETH MCCABE 858 488-2867

Poway, CA

The Poway New Car Dealers, Representing 15 Brands Of New Vehicles Off The 15 Freeway, have been holding meetings this month with the City of Poway to discuss the proposed Town Center project with the agencies who planning to develop this area near downtown. Dena Fuentes, Director, Redevelopment Services presented the outline and requested that the business owners, employees and residents attend the future meetings to discuss these Poway proposed changes. Dena Fuentes said, “Since Poway doesn’t have a Planning Commission, things sometimes work better in our city.”

Mark Abelkop, Poway Hyundai/Mitsubishi said it sounds like an interesting proposal.

Steve Hinkle, Poway Dodge/Chrysler/Jeep said, “I like the idea of a creek through the city.”

Mark Lind, Poway Chevy agreed, “Where I live in Murietta, we just did something like this called ‘Old Town.’”

The Poway Road of Cars was formed in 1989 to foster business and goodwill among the New Car Dealers of Poway. Combined, the dealers annually contribute more than $2.5 million dollars to the sales tax in Poway. This is the largest share of any industry, about 25% of all sales taxes collected. These sales tax dollars help to provide for many civic improvements for the City of Poway. They also provide hundreds of thousands in dollars in donated community services and to education each year.

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Dealers Plan Summer Ad Campaign

Poway Road of Cars association is launching a new ad campaign this month focusing on the “Trade In Days” in Poway. It’s a fact that dealers pay more for trade ins in Poway, so they are encouraging all San Diegans to trade in here. Ads will be on TV and Radio through the summer, focused on giving back to the community in the form of cash for their trade ins. In addition to giving back more, Poway is close to most of our region, so people drive less and save time and money making their cash work for them.

Dealers Meet in Poway Chamber offices

Poway Road of Car Dealers meet monthly to discuss Advertising and Marketing Campaigns. Here is a photo from a recent meeting, where we considered using mobile truck advertising for our branding.

Dealers Meet New City Manager

Poway Dealers had lunch with the new City Manager, Rod Gould, recently, to discuss issues that affect the business community. One of the topics discussed was the experience Mr. Gould had in other cities with auto dealerships and associations like the Poway Road of Cars.

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The Poway Road of Cars represents all of the New Car Dealers in Poway. Every car dealer in the City of Poway is a member of this organization, originally formed in the mid 1990’s by Dwight Ritchie. Although some of the dealerships have changed names over the past fifteen years, they still bring to the city a local pride and commitment to doing business in the Poway way.

Each and every month, more than 1,000 vehicles are sold by these dealerships. Every car sold represents a sales tax revenue increase for the City of Poway, helping to provide the needed infrastructure to the community.